WHAT IS THE PURPOSE OF GOLD IN MIRIAM QUEVEDO PRODUCTS?
Our 24k Bioactive Gold, present in the Sublime Gold collection, is a complex infused with a blend of 24k Micronized Gold and 24k Colloidal Gold, making it an extremely potent active ingredient with rejuvenating benefits. This gold optimizes the biodistribution of other ingredients for better and faster absorption, both in the hair fiber and the scalp. Additionally, it creates a true protective shield that fights aging and protects against free radicals, provides sublime luminosity, activates biological functions to help rebuild damaged cells, stimulates collagen synthesis, increases blood circulation, and acts as an antioxidant.