NEW PLATINUM & DIAMONDS
luxurious volume.
glowing silkiness.
Born in 2010, Platinum & Diamonds has become a pioneer and innovative collection targeting one of the main haircare concerns: lack of volume and lifeless mane. Over the years, normal to fine hair tends to lose volume due to biological, environmental and chemical factors.
Over the last decade, it became one of the most cherished anti-aging collections among our beloved clients, especially those with normal to fine hair.
Today, we’re revolutionizing the way to create hair volume from the scalp while supporting hair longevity. Discover the new generation of Platinum & Diamonds, packed with over 50 antiaging biotech and precious ingredients to supercharge your mane with long-lasting volume and renewed thickness.
dramatic volume from the scalp, not from styling
Platinum & Diamonds is our ultimate anti-aging and science-driven vegan haircare powered by our unique patented AminoShot™ technology to build dramatic long-lasting volume from the scalp. Our in-house R&D Laboratory have developed a science-driven unique volumizing mechanism based in skincare green biotechnology to create supercharged global volume without styling:
1. from the inside, with micropeptides that bind into the internal structure of the fiber, increasing its thickness and diameter, making it more resilient and flexible.
2. from the outside with aminoacids that bind to the external part of the fiber creating separation between strands and lifting roots up.
3. from the scalp and follicle, supporting hair longevity with powerful antioxidants that provide a global anti-aging effect, improve the microflora, strength skin barrier and neutralize odor.
When Green Science is harnessed for beauty, it creates up to 5x more volume and increases fibers' thickness by up to 30%.
01
BLUE ROSE AGE SHIELD
Scalp anti-aging hero.
Rich in Rosacyanine from Hokkaido, Japan, it boosts scalp with antioxidants, strengthens the skin barrier, regulates oil production, and neutralizes odor.
02
VOLUME MICROPEPTIDES
Thickening hair from within.
Our ultra-light Amaranth-derived peptides penetrate deeply into the fiber, making hair definitely thicker, more flexible, and full of volume.
03
VOLUME AMINOSHOT & PLATINUM POWDER
Providing volume from outside.
Amino acid-based vegan technology that allows a separation between fibers and creates dramatic volume, provides ionic supercharge and bind to external part of the fiber.
04
DIAMOND POWDER
Precious hair glow.
Enhance hair with long-lasting glow, restore electrical balance, hydrate, and regenerate while protecting against free radicals.
meet the new ritual
PLATINUM & DIAMONDS
VOLUME AMINOSHOT SCALP CONCENTRATE
$110,00
PLATINUM & DIAMONDS
VOLUME LUXURIOUS DROPS
$80,00
PLATINUM & DIAMONDS
VOLUME SHAMPOO
$80,00
PLATINUM & DIAMONDS
VOLUME CONDITIONER
$80,00
PLATINUM & DIAMONDS
VOLUME SERUM
$85,00
DO YOU KNOW
why does your hair loose volume over time?
It’s one of the multiple wrinkles of your mane, easily noticeable yet treatable with the proper hair and scalp care.
CAUSES
- Natural and biological conditions
- Environmental factors
- Chemical and mechanical aging
- Modern Lifestyle
EFFECTS
- Fiber thinning and lack of density
- Weakening and miniaturization of the follicle
- Cuticle opening, damage hair
- Lifeless and dull mane